Case study · Fitness · AU · 8 weeks

Lift Strength Co

Two-location strength gym launched a unified booking system + class-timetable schema. Trial-pass conversions up 4x.

16.8%
Trial-pass conversion rate
+4x vs 4.2%
Live
Class-timetable rich result
Won vs Not eligible
118
New memberships / month (combined)
+281% vs 31

Lift ran Sydney and Melbourne sites separately on different platforms. We unified onto Next.js with shared booking, class-timetable schema, and trainer bio depth on both locations.

Trial-pass funnel conversion went from 4.2% to 16.8%. The gym now competes successfully against Fitness First and F45 in both metros.