You are not too small for international SEO

Every SaaS that ships internationally to English-speaking markets needs hreflang from day one. The cost is one engineering sprint. The upside is 20–40% of organic traffic that would otherwise go to a localised competitor.

Hreflang isn't an enterprise problem; it's a copy-paste problem. Subfolder URLs per locale, currency + spelling localisation, symmetric hreflang clusters. Ship.

The sites that wait until 'we're ready' for international SEO are still waiting in year five. The sites that ship at month six start compounding immediately.