Canary Wharf is dense with financial services and B2B SaaS — exactly the verticals where Google Ads and LinkedIn Ads compound. We run fixed-fee retainers (no percentage-of-spend), full transparency on attribution, and we will pause keywords that don't convert.
A typical ppc agency engagement breaks down like this. Every line is in your fixed-price proposal — no day-rate ambiguity.
| Phase | Cost (typical) |
|---|---|
| Audit + onboarding Existing setup audit, GA4 / GSC setup, conversion tracking review | £500 – £2,500 (one-off) |
| Strategy + plan Keyword research / channel plan / quarterly OKRs | £1,500 – £4,500 (one-off) |
| Monthly retainer Ongoing optimisation, reporting, calls, content / ad creative | £1,500 – £12,000 / mo |
| Ad spend (PPC) Direct to Google / Meta — not marked up by us | Your direct spend |
| Quarterly business review Stakeholder presentation, strategic re-plan | Included |
| Annual audit refresh Deep technical re-audit on 12-month cadence | Included |
| Total engagement | £2k–£12k / mo |
Free strategy call within 24 hours. A senior strategist (not a sales rep) reviews your brief and follows up with a fixed-price proposal in 5 working days.